Make-up artist and beauty influencer, Lottie Tomlinson has been announced as the new face of the ASOS ‘Must Have’ edit.
The creator of Tanologist and self confessed tanning geek, has partnered with ASOS to style the collection and pick her favourite day, night and everything-in-between looks.
This may be one of the best ‘Must Have’ edits ASOS has created, as the collection includes simple neutral tones and basic layers.
A ‘Must Have’ edit can be very hit and miss, because when a company attempts to promote a product this way, it doesn’t always mean the products they choose will fit the personal style of their customers.
However, ASOS seem to have hit the nail on the head this time – by sticking to neutral tones and basic layers that appeal to a larger market. It’s a very simple technique as most people love ‘basics’ because of how versatile they are when it comes to styling.
With Autumn just around the corner this collection couldn’t come at a better time as many will be looking to update their wardrobes for the colder months. It comes as no surprise to see that many items in this edit are ‘selling fast’.
We’ve picked our top five favourite pieces of the collection, available to shop now on ASOS: