Saturday, September 5 is Digital Detox Day a worldwide campaign which encourages people to switch off their devices and raise awareness about the negative impact social media can have on mental health.

The campaign aims to promote better relationships with digital devices, and is working in collaboration with LUSH, Youtuber Zoe Sugg and mental health organisation #IAMWHOLE founded by Jordan Stephens from Rizzle Kicks.

As part of the collaboration Zoe and Jordan have created a signature bath bomb with LUSH to raise funds for grassroots mental health charities.

On Friday, September 4, celebrities and people in support of the campaign went to social media using the campaign symbol, this includes taking a picture with the #IAMWHOLE circle and the word ‘OFF’ written inside – finally tagging the picture with #DigitalDetoxDay and @IAMWHOLEUK.

Some of the celebrities taking part in the campaign include Jade Thirlwall, Rita Ora, Saffron Barker, Alfie Dayes and Joe Sugg. The hashtag, has more than 5000 posts in support of the campaign.

While not the first campaign to raise awareness of social media and the negative impact on mental health, it has received some incredible online support.

We live in a world that is plugged in 24/7 which can lead to some very dysfunctional relationships with technology, and studies have shown that we use our phones to avoid social interactions which lead to feelings of anxiety and depression.

It’s these habits that become harmful to our mental health, and it’s important to note that even a short break from your digital devices can help you form a better relationship with technology.

So, even if you can’t managed the 24 hours, try eight or 12 – because even a short break is better than no break at all.